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UX Research/DESIGN PORTFOLIO

Tashana sprattling

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about me

tashana “like banana”

I am a result-oriented, creative designer who fuses together all things User Experience (UX) Research & Design, Graphic Design, and Brand Strategy. I design holistic solutions that are business-focused and user-centric, uniquely and aesthetically pleasing and structured for customer satisfaction and product success.

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My

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03

2021 - Present

2017 - 2023

2013 - 2017

background

My unique background consists of a Bachelor’s degree in Business Marketing,

6 years in Management Consulting and

2+ years in Graphic Design and Brand Strategy.

COSMIC AURA CREATIVE - Freelance Graphic Designer and Brand Strategist

DELOITTE - Management Consultant | PMO Consultant and SAP S/4 HANA Finance Functional Consultant

DELAWARE STATE UNIVERSITY - Bachelor‘s degree in Business Management w/ Marketing concentration

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Description :

My transferable skills in both roles allowed me to successfully pivot into UX Research and Design.

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UX RESEARCH & DESIGN

projects

Successfully applied my UX research and design expertise to two startup companies, helping them deliver user-centered products and experiences by conducting in-depth research and guiding the design process.

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TrustFundRegistry

Investment-gifting platform with a primary focus on encouraging BIPOC children and families into generational wealth.

Navigate Maternity

NDA Healthcare client. (Please email Tashana at sprattlingt@gmail.com for a private presentation of this client project.)

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Trustfundregistry

desktop website redesign

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Public URL: https://trustfundregistry.com/

Project Dates: March 2023 - May 2023

Summary: TFR requested my team’s assistance in redesigning their desktop website interface in a way that would allow customers the ability to learn about the company’s investment-gifting platform for children and families, educate themselves on fundamental investment processes, and interact through video messaging with gift-givers.

My role and contributions: Served as a UX researcher and designer on a team of 5. I worked with the Founder and CEO of TrustFundRegistry and owned pieces of the stakeholder and user interviews and desktop home page redesign.

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Trustfundregistry

desktop website redesign

link to

interviews

link to

evaluation

link to

wireframes

link to

user flows

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Here’s a link to all of the in-depth research findings and designs

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Research Methods


User & Stakeholder Interviews

Heuristic Evaluations

Competitive Analysis

Requirements Gathering

User Flows

User Journeys


Design Processes


Sketching

Low-fi & High-fi Wireframing

Rapid Prototyping

Usability Testing

Storytelling & Presentation


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Tools I used:

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Trustfundregistry

desktop website redesign

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Research Summary - Conducted an agile research process including internal brainstorming sessions

with the team and client to solidify research findings.


Low- and High-fi Wireframe Design This project was

completed within an agile development process. As I created

wireframes, I conducted internal reviews with our project team and performed light revisions in Figma to the wireframe itself.

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Tools I used:

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navigate maternity

NDA CLIENT

mobile app redesign

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Limited NDA Information -


Navigate Maternity is a healthcare company that caters to ensuring the gestational (and even postpartum) health and wellness of BIPOC, pregnant patients.


My team and I were requested to redesign their mobile app interface.


NDA Healthcare client. (Please email Tashana at sprattlingt@gmail.com for more information about this client project.)

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Tools I used:

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XXXXXXXX

thank you

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for your consideration

Please contact Tashana via email at sprattlingt@gmail.com for any additional information regarding the projects in this portfolio.

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meet the team

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Lorna Alvarado

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Daniel Gallego

Progammer

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11 August 2022

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Presentations are tools that can be used as

lectures, speeches, reports, and more. It is

mostly presented like before an audience. It

serves a variety of purposes


Presentations are tools that can be used as

lectures, speeches, reports, and more. It is

mostly presented like before an audience. It

serves a variety of purposes

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News & Update

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  • Presentations are tools that can be used as lectures, speeches, reports, and more. It is mostly presented like before an audience.


  • Presentations are tools that can be used as lectures, speeches, reports, and more. It is mostly presented like before an audience.

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